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Mike's story

Mike Higgins

Principal and


Align2Compete, LLC

For the past 25 years, I have worked in all things digital sales and marketing.


As a principal and Co-Founder of Align2Compete, I focus on assisting our customers in developing a deep understanding of the consumer and business owner segments that comprise their core audience and then developing tactics to speak to that audience in the appropriate tone and language.


I also founded Brushfire Sales, which assisted companies in optimizing outbound sales channel efficiencies. Brushfire helped digital ad agencies with novel tactics and strategies to support their end customers.


As EVP/COO of Media News Group Interactive, I oversaw tech strategy, product, training, strategic partnerships, and revenue for the 2nd largest newspaper publisher in the U.S.  


As a digital pioneer, I was on the ground floor at MapQuest and Weather Labs, a start-up that the Weather Channel acquired.


Mobile:   303.332.3370 

Email:     Email Me


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